how to woo in the crowd?
WOO > Winning Others Over, is one of the most critical success factors for every dreamer doer in the crowd! We may have a great idea and still be stuck in the middle of no where! How do they do it?
Simple They sell their idea effectively one at a time to everyone in their organization! People call this Strategic Persuasion Inducement to act by reasoning or entreaty urgent need.
Interestingly, dreams are personal beliefs or judgment that is not founded on proof or certainty. So, to realize them it is important to bring relevance of results to all those who get impacted or required to be involved! Wise men term this as an art! But, art is just a superior skill that one can learn by study and practice and observation! So, anyone interested can acquire this with investment of appropriate time, energy and effort!
As G. Richard Shell and Mario Moussa say:
Your projects, programs and career turn on the difference between "no" and "yes." Yet selling ideas – especially the kinds of ideas that make organizations work – is a skill shrouded in mystery. Part emotional intelligence, part politics, part rhetoric and part psychology, selling ideas is not tricking someone out of their money. It’s about helping others to see things your way – engaging their minds and imaginations. Winning them over.
In the crowd being part of an organization, how to woo?
Training helps Our own Internal Sales Training will be of great help to learn what it takes to sell and how? Couple this with Persuasion and communication skills modules for better results. Practice to perfect!
Additionally, here is a simple list of thumb rules picked up by meeting, discussing and observing great dreamer doers in the crowd Check out, Use, Add/Modify with your own learning and share as appropriate to create more dreamer doers!
- Do the home work – Validate the idea in the context of the organization, preferably the urgent need in front! Bring Relevance!
- Create a clear, concise and compelling articulation of the idea supported by any adjacent info, data, opinions of acclaimed authority/agency Bring Relevance!
- Share this idea with the mentor, preferably another dreamer doer. Seek feedback and bring more relevance! This is the first sale! If you can sell it to your mentor, you can sell it to anyone!
- Share the modified articulation with your immediate supervisor Seek feedback and bring more relevance! This is your second sale – Identify key stake holders along with your supervisor. (If your supervisor is the mentor, you save this effort!)
- Take the modified articulation to key stake holders, preferably along with or through your supervisor and or mentor! Seek feedback and bring more relevance. This is your third sale!
- Continue till everyone is sold! those who might get impacted or need to be involved are covered! If you have made top three sales successfully, there will definitely be a team to help you sell this idea to larger crowd!
- Be ready for Rejection, Refusal, and no response situations all along the process. Seek feedback and bring relevance in each step, go back with more relevance till everyone is sold on the idea! or the idea itself becomes solid Relevant!
- Participate – Be ready to walk-the-mile required to realize the idea as a leader, member and/or an observer. Ideas just proposed without a desire and drive to realize will generally fade, loose momentum or get dropped without a valid reason. Beware – this will hurt badly in the next run!
- Take pride in the sale not credit for the idea once it is sold! Bring Relevance to your idea and yourself in the journey!
- Logically close the deal archive the data, results and next steps. Share as appropriate to enable other dreamer doers.
So, what matters is Relevance of idea and first three sales! more so a systematic approach! Rest will follow through the process of progressive elaboration and narrowing of scope driven by passion! Three successful journeys will gift you a pride of mastering this art!
Never stop midway, Go for it!
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