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What makes a global product development process?

March 8, 2011

Most of the time, product development processes are associated with commonly known standards, guidelines or methodologies such as � SEI CMMi, ISO, Agile, Scrum, etc� or with governance/management mechanisms such as � Stage Gate, Prince-2, PMP, etc� 

Interestingly, these cover only a partial portion of a product development process in any company. A truly global product company should address several other aspects of its business into the way it identifies, builds, markets and maintains its products � aka its customers!

While defining, reviewing or assessing the global product development process, we should consider all these aspects. Here is a depiction of what constitutes a global product development process

GlobalProductDevelopmentProcess_3_0BD51665[1]

Interestingly, three key challenges companies encounter while building a high-performing global product development process are:

Traditional Processes, tools and management techniques are designed for closed operations v/s the need of open innovation

Existing product architecture/ design assets and principles are generally monolithic � though modular with limited configurability and extendibility

Product management, requirement elicitation and customer association principles are focused on a geography or technology base, than �user experience�

Truly global product development processes should address these challenges too.

Republished from <HCL ERS Blog>

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Posted in: @innovation, Articles, Organic Performance Tagged: Global Product Development
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